Captured
Designing an ad-free experience meant creating content flows without ads.
We achieved this by focusing on rich content. One challenge was ensuring privacy controls while maintaining an easy-to-use interface. Our team developed an accessible settings menu that lets users control visibility without overwhelming them.
Location
Fargo, ND
Role
Sr. UX Designer
Year
2023-2024
Duration
~18 months
Users
200+ across US and Mexico
Scope
End-to-end UX ownership including research, workflow architecture, interaction design, automation UX, and component system creation
Challenge
The app had a cluttered interface, making it difficult for users to navigate and find essential features. Users were facing issues with the onboarding process, which was affecting new user adoption rates. The app lacked personalization and customization options, making it less engaging and user-friendly.
Results
The redesigned app features a clean, clutter-free interface, making it easier for users to navigate and access essential features.
The improved onboarding process resulted in a 35% increase in new user adoption rates.
The addition of personalization and customization options enhanced user engagement, leading to a 25% increase in user retention rates.
Designing an ad-free experience meant creating content flows without ads.
We achieved this by focusing on rich content. One challenge was ensuring privacy controls while maintaining an easy-to-use interface. Our team developed an accessible settings menu that lets users control visibility without overwhelming them.
Designing an ad-free experience meant creating content flows without ads.
We achieved this by focusing on rich content. One challenge was ensuring privacy controls while maintaining an easy-to-use interface. Our team developed an accessible settings menu that lets users control visibility without overwhelming them.
In an age where attention spans are shrinking, minimalism has become a dominant design philosophy, particularly for modern portfolio.
Its appeal lies in its ability to communicate professionalism, focus, and clarity—all essential for creatives aiming to leave a strong impression.
